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Freelancer's Tool Shop! 💻

For organised illustrators + graphic designers

Essential step-by-step guides, structured templates and automatic calculators helping freelance illustrators and graphic designers sharpen their process, onboard new clients with confidence and grow a sustainable creative practice.​​​

Briefing Bundle

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For a smooth start to every project you need a clear brief.

Designed to guide you and your client through everything from the project origins and aspirations, to target audiences and style direction, to budget and timelines.​ 

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Use this briefing bundle to capture all the essential details from the start.

 

Includes:

  • Project Briefing Doc - Google Doc for you to guide the conversation and fill out during a client call.​

  • Project Briefing Form -  Google Form that has the same questions in an alternative format for your clients to complete in their own time.

  • “GWTB” Diagram - PDF visual tool to help you clearly and concisely communicate the project objective and deliverables.

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PRINTABLE +
DIGITALLY EDITABLE

Quote Bundle

 

Stop guessing what to charge. 

Set up with auto-calculations to help you accurately price projects based on deliverables, licensing and the value of your work beyond your time and labour. Plus calculate and allocate your hours to each stage of your process.

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Use this quote bundle to accurately price projects with confidence. ​

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Includes:

  • Quote Calculator – Google Sheet to accurately calculate project quotes.

  • Licensing Explainer – PDF on how to charge based on the intended usage.

  • Design Deliverables Pricing Guide – Google Sheet with a rough pricing guide for a range of graphic design and illustration deliverables based on experience.

Proposal Bundle

 

Show that you are the one for the job.

Remind your client of your ability AND plan to deliver this project. Turn your project briefing into a concise project proposal which summarises the goal, deliverables, investment and timeline for the project. 

 

Use this template to pitch your plan with clarity and professionalism.

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Includes:

  • Project Proposal Presentation  – Canva template.

  • “GWTB” Diagram - PDF visual tool to help you clearly and concisely communicate the project objective and deliverables.

Licensing Explainer

 

Understand your value.

This is vital for illustrators and graphic designers! I get that it might feel a little abstract - I thought so too. Which is why I've created a mathematical formula to help us charge for the value our work provides beyond our time and labour. 

 

This download includes:

  • Licensing Explainer - PDF on how to charge based on the intended use.

GWTB Guide

 

Confidently communicate your project in 1-2 sentences.

The simpler you explain things, the more confident you come across, and the more capable you are perceived of being able to do the job. Use this simple briefing strategy tool created by award winning creative agency BBDO (NY Office) to make your client confident that you are the person for the job.

 

This download includes:

  • “GWTB” Diagram - PDF visual tool to help you clearly and concisely communicate the project objective and deliverables.

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